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Yuzzo London

Fashion Interviews S/S15

Yuzzo London S/S15 Lookbook + Interview

If you’ve been following my blog or Instagram (if not, follow me @oliverinstead), you probably remember that I was recently presented with the valuable opportunity conventionally reserved for industry pro to go into the ZipZone Paris showroom during Paris Fashion Week (read my Paris Diary here) – which was both exciting and eye-opening.

As if the chance to preview these talented designers’ works wasn’t enough, I also got to meet Yu Zhou, the creative director behind Yuzzo London, who I’ve been keeping close contact with in the past few weeks. All along I’d been very keen to write-up on her beautiful designs showcased at the presentation but I was also extremely eager to see the new lookbook in the works then, which is why this feature post’s been delayed for so long. However, the wait is finally over and here’s an exclusive sneak peek of Yuzzo London S/S15 lookbook:

yuzzo7yuzzo1During the time we were communicating via emails, we had a quick Q&A talking about the brand’s philosophy, her visions for the label and of course, the current collection inspired by the iconic literary character, Alice of Alice’s Adventures in Wonderland:

  1. As a brand, what does Yuzzo London stand for? Yuzzo London is named and established by a Chinese-born fashion designer based in London (Yu Zhou herself). It is a contemporary womenswear label that aims to express inner emotions with simple and elegant designs.

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Fashion Outfits S/S15

Paris Diary, Part I: A Trip to Remember

Still can’t believe I’ve finally been to Paris after all these years! It still feels so surreal to me that I sometimes find myself just pausing for a second or two to let the experience sink in. It’d been a long time coming.

 

First things first, I like to apologise for not keeping up to date with my Paris Diary as I landed in the fashion capital of the world with an exhausted laptop and its charger left behind in my Manchester home.

The good news is, I had my notebook with me so I was able write down my thoughts everyday and compile a series of photos – some of which I’ll be posting on either LookBook, Instagram or Twitter (make sure you follow @oliverinstead on all platforms) but you see them here first-

 

Day 1 was a very early start. I was up at 3 in the morning, out the door by 4 and landed in Paris at about 9 local time. Continue Reading